||70 % of their customers are professionals working in construction, manufacturing and automobiles sectors, and they sell around 17 M SKUs in 2018.
The sales has been growing at more than 30 % year on year, and the number of accounts of customers does almost the same move.
The total number of accounts in 2018 is 3.4 M.
This significant growth is based on the efficient acquisition of new customers by the listing advertisement with the accumulated database of customers, and the improvement of service for existing customers by the shortening of lead time with the automation of supply chain.
||MonotaRO plans to focus on the net increase of accounts with the database marketing, the improvement of conversion rate in the site and the efficiency of supply chain.
Especially on the supply chain, they are adapting the autonomous transport robots and the projection mapping systems which show the information of products on the racks and improves the accuracy of picking.
|Link to this page